Friday, June 29, 2007

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Consumer research estimates

Online News Flash;
It is a fact of life that consumer research estimates that up to 75% of big-ticket product buyers will do all their product research online, but 90% of them will make their final purchases offline at local retailers. Product research online often starts with the search engines, but search engines typically are unable to find and deliver results pinpointing specific local stores. So chances are that the Whirlpool Washing Machines you see online will be difficult to find locally.

But presto, a brand new search engine launched in February 2007, called Krillion is set to change all that and to make it very easy to shop locally using a search engine. The new search engine scours the Web to find, integrate and present actionable local search results for the ready-to-buy consumer.

This is a paid post.

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